Ashley Cropper | The Sense Hub

Ever been in a meeting where someone drops a buzzword like “synergy” or “disrupt” and you just want to roll your eyes?

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These terms might have once held some meaning, but overuse has rendered them meaningless and, frankly, a bit annoying. Here are some of the most overused buzzwords that desperately need a break.

1. “Synergy”: Can we just say “working together” instead?

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It’s like the corporate world’s version of a magic spell. Whenever people want to sound impressive, they throw in “synergy.” But let’s be honest, it just means working together to achieve a common goal. Let’s ditch the buzzwords and embrace plain English.

2. “Pivot”: Change direction isn’t rocket science.

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Oh, you’re “pivoting” now? How innovative! It seems like every startup or struggling business is constantly “pivoting.” Can’t we just say “change direction” or “adjust our strategy”? The overuse of this word has made it lose its impact and, frankly, it’s a bit pretentious.

3. “Disrupt”: Seriously, stop trying to disrupt everything.

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Every new product or service claims to be “disrupting” an industry. It’s the buzzword du jour for anyone trying to sound innovative. But let’s be real, most of these products or services are just minor improvements or variations on existing ideas. Can we please stop trying to disrupt everything and just focus on making things better?

4. “Circle back”: Why not just say “Let’s talk about this later”?

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“Circle back” is the office equivalent of kicking the can down the road. It’s a way of avoiding making a decision or taking action. Let’s just be honest and say,”Let’s talk about this later when we have more information.” Or, better yet, actually address the issue at hand instead of delaying it.

5. “Ideate”: Come up with ideas isn’t exactly groundbreaking.

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“Ideate” is a fancy way of saying “come up with ideas.” It’s a word that’s beloved by marketers and consultants, but it’s really just another way of making a simple concept sound more complex than it needs to be. Let’s stick to plain English and stop trying to impress each other with our vocabulary.

6. “Low-hanging fruit”: Sometimes, easy wins are just easy wins.

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Ah, the “low-hanging fruit.” It’s the go-to term for any task or opportunity that’s easy to achieve. While it’s a useful concept, the overuse of this phrase has made it a bit stale. Let’s just say “easy wins” or “quick victories” and move on.

7. “Learnings”: We all make mistakes; it’s called “experience.”

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“Learnings” is a corporate euphemism for “mistakes.” Instead of admitting that we messed up, we say we had some “learnings.” Let’s just own up to our mistakes and call them what they are. We all make them, and it’s part of the learning process.

8. “Bandwidth”: Just say you’re busy. It’s okay.

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“I don’t have the bandwidth for that right now.” We’ve all heard (or said) this phrase when we’re feeling overwhelmed or overcommitted. But let’s be real, it’s just a fancy way of saying “I’m too busy.” There’s no shame in admitting that you can’t take on everything at once. Just be honest with yourself and other people about your limitations.

9. “Deep dive”: Sometimes, it’s just a regular old meeting.

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“Let’s do a deep dive on this.” Sounds impressive, right? But in reality, it often just means a long meeting where people talk about something in excruciating detail. Let’s ditch the diving metaphor and call it what it is: a meeting, a discussion, or maybe even a brainstorming session.

10. “Think outside the box”: How about we just think?

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This phrase has become so overused that it’s practically lost all meaning. We’re constantly told to “think outside the box,” but what does that even mean? Let’s just encourage people to be creative and come up with new ideas, without resorting to clichéd phrases.

11. “Leverage”: Just say “use.” It’s simpler and more effective.

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“Leverage” is a word that’s often used to make something sound more impressive than it really is. Instead of saying “We used our resources to achieve our goals,” we say “We leveraged our resources.” Let’s simplify things and just say “use.” It gets the point across without sounding pretentious.

12. “Empower”: Sometimes, it’s just giving people the tools to do their job.

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“Empowerment” is a buzzword that’s thrown around a lot in the workplace. But let’s be real, it often just means giving people the resources and autonomy they need to do their jobs effectively. Let’s focus on creating a supportive and empowering work environment, without relying on buzzwords to make it sound more impressive than it is.

13. “Game changer”: Most things aren’t really game changers.

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Everything from a new app to a different brand of coffee is labelled as a “game changer.” But how many things can truly change the game? Let’s reserve this phrase for truly revolutionary ideas and products, instead of using it to describe every minor improvement or innovation.

14. “Touch base”: Just say “talk” or “meet.” We get it.

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“Let’s touch base next week.” This phrase is ubiquitous in the business world, but it’s really just a more roundabout way of saying “Let’s talk” or “Let’s meet.” Let’s be direct and to the point instead of using unnecessary jargon.

15. “Paradigm shift”: Change happens; it’s not always a paradigm shift.

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A “paradigm shift” is a fundamental change in the way we think about or approach something. While it’s a useful concept, it’s often overused to describe changes that aren’t really that significant. Let’s save this phrase for truly groundbreaking shifts in thinking, rather than using it to describe every minor change or trend.

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